@ GFI Software Ltd.
Following several years of learning and practicing online marketing on my own, I secured my first full-time job at international software company, GFI Software Ltd. At that time GFI Software Ltd. was a B2B software company, nowadays they also have a product for home users. My position at GFI Software Ltd. was that of a Web Marketing Assistant, a job I’m very proud about. The time spent as a Web Marketing Assistant was enlightening as it reaffirmed what I had learned on my own and also provided me with a broader picture about online marketing. As a Web Marketing Assistant my responsibilities were:
- creating weekly, monthly and quarterly reports for the Web Marketing department
- managing the companies online presence in Italy
- executing various link building techniques
- managing PPC campaigns within Google Adwords
- assisting with various projects relating to different Web Marketing areas